PENGUATAN KARAKTER KEWIRAUSAHAAN MELALUI OUTBOUND TRAINING DALAM MEWUJUDKAN DESA WISATA TUGU SELATAN SEBAGAI DESTINASI UNGGULAN

Inna Hanarti; Dingot Hamonangan  Ismail; Aditya  Burhan; Rahmi  Utami; Harry  Jundrio

doi:10.34127/japlj.v5i2.2017

Authors

Inna Hanarti
Dingot Hamonangan Ismail Politeknik LP3I Jakarta
Aditya Burhan STIE Wiyata Mandala
Rahmi Utami Politeknik Tempo
Harry Jundrio Politeknik Tempo

DOI:

https://doi.org/10.34127/japlj.v5i2.2017

Keywords:

Entrepreneurial Character, Outbound Training, Tourism Village, MSMEs, Tugu Selatan

Abstract

Tugu Selatan Village has great potential as a leading tourist destination in Puncak, West Java. However, the main challenge lies in the mental readiness and character of MSMEs in facing global competition. This article discusses the Community Service (PkM) program, a collaborative effort between six universities and a Village-Owned Enterprise (BUMDes). One innovative method used is outbound training to hone teamwork, leadership, and mental toughness. The results show that the experiential learning approach effectively increases the motivation and collaborative character of entrepreneurs in Kampung Koboi and Kampung Susu.

References

Artadita, S., & Zahra, F. (2024). Pengaruh Karakter Wirausaha terhadap Resiliensi Bisnis UMKM di Destinasi Wisata Super Prioritas. Jurnal Manajemen Kewirausahaan Indonesia, 9(2), 112-127.

Data Profil Desa Wisata Tugu Selatan, Cisarua, Bogor (2024)

Kolb, D. A. (2014). Experiential Learning: Experience as the Source of Learning and Development. FT Press.

Prasetyo, B., & Utami, T. (2025). Peningkatan Kapasitas SDM Pengelola Desa Wisata melalui Experiential Learning dan Outbound Training. Jurnal Pengabdian Masyarakat Pariwisata, 4(1), 22-35.

Rahmadani, S., & Sulanam, M. (2025). Digitalisasi UMKM di Desa Wisata: Tantangan Karakteristik Wirausaha Tradisional di Era Society 5.0. Jurnal Inovasi Bisnis dan Akuntansi, 11(4), 310-325.

Sujai, dkk. (2025). Optimalisasi UMKM Desa Wisata Melalui Pendekatan Karakter. Jurnal Pengabdian Masyarakat Nasional.

Tristanti, N., dkk. (2024). Efektivitas Pelatihan Outbound dalam Membentuk Kepemimpinan dan Kerjasama Tim pada Kelompok Sadar Wisata (POKDARWIS). Jurnal Psikologi Industri dan Organisasi, 13(1), 54-69.