PENGARUH LITERASI KEUANGAN, FINTECH PAYMENT DAN PERILAKU KONSUMTIF TERHADAP PERILAKU PENGELOLAAN KEUANGAN PRIBADI GENERASI Z DI JAWA BARAT

Risma Yulia Citra; Esi Fitriani Komara

doi:10.34127/jrlab.v14i1.1393

Authors

Risma Yulia Citra Universitas Jenderal Achmad Yani
Esi Fitriani Komara Universitas Jenderal Achmad Yani

DOI:

https://doi.org/10.34127/jrlab.v14i1.1393

Keywords:

Financial Literacy, Fintech Payment, Consumptive Behavior, Financial Management Behavior

Abstract

This study aims to examine more deeply the influence received by Gen Z Financial Behavior in West Java from financial literacy, fintech payments, and consumptive behavior. This study uses a quantitative approach with a descriptive and associative approach. The researcher used Google Form to collect primary data obtained by distributing questionnaires. The population studied is generation Z in West Java as many as 16,113,985 people, with a sample taken as many as 100 from 18 cities/regencies using simple random sampling. The collected data was analyzed by Multiple Linear Regression. It was found that financial literacy, fintech payment, and consumptive behavior each had a positive effect on personal financial management behavior and simultaneously financial literacy, fintech payment, and consumptive behavior had a positive effect.

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