PENGARUH KUALITAS PELAYANAN DAN FASILITAS TERHADAP KENYAMANAN PENUMPANG TERMINAL TIPE B DI PAPUA BARAT DAYA
DOI:
https://doi.org/10.34127/jrlab.v15i2.2388Keywords:
Service Quality, Terminal Facilities, Passenger Comfort, Type B Terminal, Southwest PapuaAbstract
Passenger comfort is an important indicator of the successful management of land transportation terminals. However, based on initial observations and an evaluation by the Land Transportation Management Agency of Region XXIII Southwest Papua (2024), Type B terminals in this new province still face various problems, including poor cleanliness, limited physical facilities, low quality of service from officers, and failure to meet Minimum Service Standards. This study aims to analyze the partial and simultaneous effects of service quality and facilities on passenger comfort at Type B Terminals in Southwest Papua Province. His study employs a quantitative approach with an associative research type. The population consisted of all passengers at Type B Terminals in Southwest Papua, with a sample of 65 respondents determined using the Hair et al. formula (number of indicators multiplied by 5–10). The sampling technique used was purposive sampling. Data were collected through a questionnaire using a 4-point Likert scale that had been tested for validity (r-critical 0.244) and reliability (Cronbach's Alpha > 0.60). Data analysis used multiple linear regression, t-tests, F-tests, and the coefficient of determination. The results show that: (1) service quality has a positive and significant effect on passenger comfort with a regression coefficient of 0.111 and a significance value of 0.009; (2) facilities have a positive and significant effect on passenger comfort with a regression coefficient of 0.748 and a significance value of 0.000; (3) simultaneously, service quality and facilities have a positive and significant effect on passenger comfort with an F-value of 73.268 (significance 0.000) and a coefficient of determination (R Square) of 0.703, meaning that 70.3% of the variation in passenger comfort is explained by both variables. Therefore, the hypotheses stating that service quality and facilities affect passenger comfort are accepted. This study recommends that local governments and terminal managers prioritize the improvement of physical facilities while simultaneously developing officer competencies through continuous excellent service training.
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